Google Ads

v1.0.0Marketing & SEOstable

Google Ads Agent Skills for Claude — campaign analysis, account auditing, safe write ops, PPC math, and MCP server integration

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What is Google Ads?

Google Ads is a Model Context Protocol (MCP) server that allows AI assistants like Claude, Cursor, and VS Code to google ads agent skills for claude — campaign analysis, account auditing, safe write ops, ppc math, and mcp server integration

Google Ads Agent Skills for Claude — campaign analysis, account auditing, safe write ops, PPC math, and MCP server integration

This server falls under the Marketing & SEO category on MCPgee, the world's largest MCP server directory with 33,000+ servers.

Features

  • Google Ads Agent Skills for Claude — campaign analysis, acco

Use Cases

Analyze Google Ads campaigns and perform account audits through AI.
Automate PPC optimization and safe write operations.
Execute marketing calculations and strategy recommendations.
LicenseApache-2.0
Languagetypescript
Versionv1.0.0
UpdatedMay 15, 2026
Statushealthy
Maintenanceactive

Works with

ClaudeOpenAIwindowsmacoslinux

Installation

Manual Installation

npx google-ads-skills

Configuration

Configuration Details

Config File

claude_desktop_config.json

Performance

Response Metrics

Response Time< 200ms
ThroughputMedium

Resource Usage

Memory UsageLow
CPU UsageLow

How to Set Up and Use Google Ads

Google Ads Skills provides 12 structured agent skill modules for Claude Code and other MCP-compatible AI agents covering the full Google Ads management lifecycle — keyword research, campaign auditing, ad copy generation, bidding strategy optimization, Performance Max setup, Shopping campaigns, audience targeting, conversion tracking, and competitor analysis. Skills are YAML-defined modules referencing the Google Ads API v23.

Prerequisites

  • Claude Code, Cursor, Codex, or Gemini CLI installed as the AI agent platform
  • Access to Google Ads API v23 (a Google Ads developer token and OAuth credentials)
  • Node.js and npm installed for the npx-based installation option
  • git installed for manual cloning
1

Install via Claude Code plugin marketplace

The recommended installation method for Claude Code users is through the plugin marketplace. This installs the full agent-skills repository including all 12 Google Ads skills.

/plugin marketplace add itallstartedwithaidea/agent-skills
/plugin install google-ads-skills@googleadsagent-skills
2

Or install via npx

For universal installation across platforms, use the npx skills command which clones and registers the skill modules.

npx skills add itallstartedwithaidea/agent-skills
3

Or clone manually

Clone the repository and load individual skill files directly. The Google Ads skills live under skills/google-ads/.

git clone https://github.com/itallstartedwithaidea/agent-skills.git
cd agent-skills

# Validate all skills are intact
bash scripts/validate-skills.sh
bash scripts/count-skills.sh
4

Load a specific skill in Claude Code

Read the relevant SKILL.md file directly within a Claude Code session to give the agent the skill context for that task.

# In a Claude Code session:
/read skills/google-ads/keyword-research/SKILL.md
/read skills/google-ads/campaign-audit/SKILL.md
/read skills/google-ads/ad-copy-generation/SKILL.md
5

Validate installation

Run the validation scripts to confirm all skill modules are correctly installed and structured.

cd agent-skills
bash scripts/validate-skills.sh
# Expected: all skills pass validation
bash scripts/count-skills.sh
# Expected: shows total skill count including 12 Google Ads skills

Google Ads Examples

Client configuration

There is no MCP server config JSON for this skill-based integration — skills are loaded via Claude Code's /read or /plugin commands. This is the Claude Code plugin installation command.

# Install in Claude Code
/plugin marketplace add itallstartedwithaidea/agent-skills

# Or clone and reference directly
git clone https://github.com/itallstartedwithaidea/agent-skills.git ~/.claude/skills/agent-skills

Prompts to try

Sample prompts that activate the 12 Google Ads skill modules after loading the relevant SKILL.md files.

- "Audit my Google Ads account and identify campaigns with quality score below 6"
- "Research keywords for a SaaS B2B product targeting IT managers in North America"
- "Generate 5 RSA ad copy variations for a campaign promoting cloud backup software"
- "Analyze my Performance Max campaign and suggest audience signal improvements"
- "Review my current bidding strategy and recommend whether to switch to Target ROAS"

Troubleshooting Google Ads

Plugin marketplace command not found or install fails

Ensure Claude Code is updated to a version that supports the plugin marketplace. Alternatively, use the manual clone method: git clone https://github.com/itallstartedwithaidea/agent-skills.git and reference skill files with /read.

Skills reference Google Ads API endpoints that return permission errors

Google Ads API v23 requires a developer token approved for Standard Access for most operations. Verify your developer token level in the Google Ads API Center. The skills describe operations but the agent needs your provided Google Ads API credentials to execute them.

validate-skills.sh reports missing or malformed skill files

Re-clone the repository from the canonical URL: github.com/itallstartedwithaidea/agent-skills. The original google-ads-skills repository is deprecated — make sure you are using the agent-skills repository.

Frequently Asked Questions about Google Ads

What is Google Ads?

Google Ads is a Model Context Protocol (MCP) server that google ads agent skills for claude — campaign analysis, account auditing, safe write ops, ppc math, and mcp server integration It connects AI assistants to external tools and data sources through a standardized interface.

How do I install Google Ads?

Follow the installation instructions on the Google Ads GitHub repository. Clone the repo, install dependencies, and add the server config to your AI client.

Which AI clients work with Google Ads?

Google Ads works with all major MCP-compatible AI clients including Claude Desktop, Claude Code, Cursor, VS Code (GitHub Copilot), Windsurf, and Cline.

Is Google Ads free to use?

Yes, Google Ads is open source and available under the Apache-2.0 license. You can use it freely in both personal and commercial projects.

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Quick Config Preview

{ "mcpServers": { "google-ads-skills": { "command": "npx", "args": ["-y", "google-ads-skills"] } } }

Add this to your claude_desktop_config.json or .cursor/mcp.json

Read the full setup guide →

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